The Vision
To elevate the world of gaming and esports through cutting-edge production, creative storytelling, and support Saudi Arabia to be the global gaming hub.
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Cutting-edge production, creative storytelling, and esports operations — built to make Saudi Arabia the global gaming hub.
Live broadcasts, tournament operations, content production, and talent — engineered end-to-end inside NES Studio, Riyadh.
To elevate the world of gaming and esports through cutting-edge production, creative storytelling, and support Saudi Arabia to be the global gaming hub.
To create unforgettable esports experiences and promote the industry's growth by providing top-tier production services, fostering talent, and building grassroots community.
Established by His Excellency Saleh Ali Al-Turki, Nesma Co. Ltd is a privately owned Saudi Arabian holding company with a robust portfolio across multiple sectors in Saudi Arabia, and a presence in the UAE and Egypt.
NES is the gaming & esports arm — built to play a vital role in the development of the Saudi economy, in alignment with Vision 2030, while driving sustainable and responsible business practices across the Kingdom.
Concepts, art direction, and story-systems that turn games into icons.
From treatments and casting to multi-cam shoots and on-location ops.
Color, finish, sound, and edit suites built for fast turnaround at scale.
Compositing, motion graphics, and broadcast-grade AR assets for live ops.
Sports & entertainment livestreams, multi-cam OBvans and master control.
League formats, in-game ops, online & offline finals at scale.
Gaming KOLs, lifestyle influencers, industry experts — full-cycle campaigns.
Dedicated 200 sqm podcast studio for long-form, hosted, & round-table formats.
Activations, fan zones, IP creation, and consultation & strategy.
7487 Said Ibn Zayd Rd · Qurtubah · Riyadh · KSA
Live broadcast, hero video, social coverage, influencer & talent management for the Saudi Esports Federation flagship awards.
Marketing & PR, content creation & production, live broadcast of the FIFAe Finals draw ceremony.
National hackathon with full content production, event management, and influencer programming.
Tournament operation, livestreaming, talent management and end-to-end content production.
Brand activation, influencer management and social content creation at the Esports World Cup.
End-to-end offline esports tournament at Team Falcons HQ — media day, event mgmt, and broadcast.
Corporate video production telling the multi-sector Nesma story across the Kingdom.
TVC production and behind-the-scenes content for Toyota's Urban Cruiser campaign.